When we sat down to price Sinan AI, the easy move would have been to match what comparable AI sales tools charge once you talk to their sales team -- often well into four figures a month. Sinan AI's feature set genuinely competes there: conversational qualification, automated follow-up, voice reminder calls, document generation, and for Shopify businesses, full storefront operation. On paper, that's a defensible price point.
We didn't do that, and it wasn't a marketing decision. It was an evidence decision.
Capability isn't the same as evidence
The AI sales tool space has a well-documented pattern: companies that price aggressively before they have retention data to back it up eventually get called out for it, publicly, by their own customers. We'd rather not earn that the hard way. Right now Sinan AI has one real, internal proof of concept -- ICE ERA Activewear -- and no external customer retention numbers yet. Pricing as if we had years of case studies would be pricing ahead of what we can actually stand behind.
So we anchored differently
Our entry tier is priced as a genuine trust-building wedge -- real value, without asking a first-time customer to take the biggest leap of faith in the category. Our top tier, full Shopify store operation, is priced higher, because by the time a business is ready to hand Sinan AI their entire storefront, they've usually already seen it work.
This will change, on purpose
As real customer evidence accumulates -- reply rates, booked-meeting rates, retention -- we expect to raise prices in the middle and upper tiers to reflect it. That's not a bait-and-switch; it's the same path every credible product in this space has taken from "prove it" pricing to "here's the number" pricing. We'd rather be transparent about being in the first phase of that than pretend we're further along than we are.
Current pricing is always up to date on our pricing page.